Kiss TV

Print executions of Kiss TV’s “All For The Music” campaign in which I worked as Art Director and Illustrator in a collaboration with the Spanish agency Lola.
 
The concept of this campaign is based on how popular musicians such as David Bowie, Bob Dylan, Lady Gaga and Bruno Mars would be known without music in their lives. 

 

Being responsible for the art direction and illustration of the four print executions my main challenge was to create a coherent visual concept for the four pieces, for that effect I’ve assigned a main musical element for each artist and developed a 3D lettering around it.

“Without music David Bowie wouldn’t be David Bowie”

Advertising Agency: Lola Lowe & Partners, Madrid, Spain
Executive Creative Director: Chacho Puebla
Creative Director: Francisco Cassis
Creatives: Aida Pozuelo, Juanita Romero
Designer: Nicolás Ordozgoiti
Art Directior / Illustrator: João Oliveira
Account manager: Laura Gerpe